In today’s digital age, Google is undoubtedly the king of search engines, and always will be, with over 90% of the global search engine market share. However, there are alternative search engines that people use to find information online.
Here is a list of other search engines:
- Ask Jeeves
- AOL Search
- Search Encrypt
Note: This is not an exhaustive list, and there may be other search engines available that are not listed here.
Why Target Other Search Engines for SEO?
These other search engines are not as popular as Google, but they still matter for businesses and individuals who want to reach a wider audience. They can help bring in qualified traffic to your site.
Bing, Yahoo!, and DuckDuckGo Search Engines
Alternative search engines such as Bing, Yahoo!, and DuckDuckGo may have a smaller user base, but they offer unique features and advantages that Google doesn’t provide. For example, DuckDuckGo is known for its privacy features, while Bing provides better image search results.
So, how can you rank on these alternative search engines?
The first step is to understand their algorithms and ranking factors. Although these search engines may use similar ranking factors as Google, they may weigh them differently. For example, Bing places more importance on social signals than Google.
Another way to improve your ranking on alternative search engines is to optimize your website for their specific features.
For instance, Bing rewards websites that have a high number of indexed pages and use Schema markup, while Yahoo! prioritizes websites with a strong local presence.
Finally, it’s essential to track your performance on these alternative search engines regularly. You can use tools like Bing Webmaster Tools and Yahoo! Site Explorer to monitor your website’s performance and identify areas for improvement.
Don’t Ignore These Other Web Traffic Opportunities
In conclusion, while Google may dominate the search engine market, it’s crucial to consider the importance of alternative and other search engines. By understanding their algorithms, optimizing your website, and tracking your performance, you can increase your visibility and reach a wider audience online.